2017: A Social Year in Review

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We’ve Grown

Year End Stats

Most Engaging Platform

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Highest Growth

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Top Social Post

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Life at the top — our continued #1 Social Media Engagement ranking

Not only did Northern Arizona University perform well — we placed at the top of the mountain (#1) for social media engagement for the second year in a row.

Best Higher Ed Administrator Using Social Media

New forms of digital communications

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Social Ads

Lending a helping hand

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2017 New Year’s Resolutions

Goal 1: Increase and improve our video content to make sure our messages are being seen and heard.

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Goal 2: Continue to provide our “mountain hospitality” through our online interactions — answering questions, pointing people in the right direction, and placing smiles on people’s faces.

What’s ahead in 2018

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Quality Content

Personalization — listen, respond, personalize

Reporting — sharing our success

Here’s to the New Year!

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Written by

It’s always a great day to be a Lumberjack! Join the conversation and share your #NAU story.

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