Harnessing the Power of Instagram Stories Highlights

Update your Insta profile & take advantage of Stories Highlights

You and your team have been crushing it when it comes to planning and coordinating events.

Now, it’s on to event promotion — getting the word out.

You’ve done the flyer route, you’ve posted on social media. But have you used Instagram Stories?

What is Instagram Story Highlights?

Instead of disappearing after 24 hours like regular Instagram Stories, Instagram Stories Highlights are a collection of stories you can group together that will live on your profile until you choose to delete them.

Promoting Events Using Highlights

The best part of this feature? You can create one or as many highlights as you’d like to live front and center on your profile. You can continue to add on to Highlights to curate your story collection or create new ones as the need arises.

Don’t forget this feature — Link Sharing

Highlights also gives you the option to copy a link that will direct users to your highlight stories and will automatically move onto the next highlight as viewers watch.

📷: Later blog

Happy Highlighting!

It’s always a great day to be a Lumberjack! Join the conversation and share your #NAU story.

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